Forbush High School Marketing Students Partner with Yadkin County Leaders on Public Education Project

DECA and Sport & Event Marketing students at Forbush High School recently partnered with Yadkin County Superintendent Anthony Davis and County Manager Michael Silverman on a real-world marketing project focused on public education and community awareness.

Throughout September and October, informational and educational sessions are being held at locations across Yadkin County to provide residents with information about the proposed one-quarter-cent sales tax change that will appear on the November ballot. As part of this initiative, students applied their classroom marketing skills to develop materials designed to help educate the public about the proposal.

Working collaboratively, students created a variety of marketing materials, including informational slide presentations, flyers, social media graphic prototypes, and specialty merchandise concepts designed to reach different target audiences. Students focused on creative ideas to help communicate information clearly and effectively across multiple platforms.

Mr. Davis and Mr. Silverman visited the Forbush High School marketing classroom to learn about the students’ ideas and review their proposed materials. During the visit, they shared information about the proposed sales tax, discussed its potential local impact, and helped students better understand the importance of accurate, accessible public information.

This project provided students with a valuable opportunity to connect classroom learning with a real-world community need. By focusing on education, accuracy, and audience awareness, students gained practical experience in developing marketing materials for a public information initiative while learning more about local government and civic engagement.

Experiences like this demonstrate how Career and Technical Education (CTE) prepares students to apply their skills beyond the classroom. Through collaboration with local leaders, Forbush High School students are building communication, creativity, and professional presentation skills while contributing to an informed and engaged Yadkin County community.